Cruise and Theme Park Operational Updates due to Coronavirus

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Said in the NBA thread that there hasn’t been a single WDW parks advertisement during either of tonight’s games. Seems like if they’re desperate for out of state guests they would be pushing the parks in commercials during a highly watched set of games airing on their network, with the games being played on WDW property

In the past, when Disney has been desperate for guests to come down and visit , they’d air commercials non-stop during NBA games on ABC/ESPN.
There has been an actual TV commercial here in Florida from Disney advertising the Florida resident ticket deal the last week or two. It did catch my attention tonight that it was the FL resident tickets.
 


There has been an actual TV commercial here in Florida from Disney advertising the Florida resident ticket deal the last week or two. It did catch my attention tonight that it was the FL resident tickets.

I meant ads that gear towards out of state guests. We keep hearing that they’re not happy with the demand, but they’re not doing anything to entice anyone outside of Florida residents or APs in driving distance. If they wanted more out of state guests, they’d probably try and make a push through advertisements and commercials. The NBA restart seems as good a time as any.
 
I meant ads that gear towards out of state guests. We keep hearing that they’re not happy with the demand, but they’re not doing anything to entice anyone outside of Florida residents or APs in driving distance. If they wanted more out of state guests, they’d probably try and make a push through advertisements and commercials. The NBA restart seems as good a time as any.
Does it make sense, would Disney get push
back, if they aired commercials in markets subject to quarantine rules coming or going?
 


I meant ads that gear towards out of state guests. We keep hearing that they’re not happy with the demand, but they’re not doing anything to entice anyone outside of Florida residents or APs in driving distance. If they wanted more out of state guests, they’d probably try and make a push through advertisements and commercials. The NBA restart seems as good a time as any.
If they wanted to entice out of state they’d put out a general public discount. I think with the rate of COVID in FL and the numerous quarantines out there that is not a can of worms they want to open right now.
 
Does it make sense, would Disney get push
back, if they aired commercials in markets subject to quarantine rules coming or going?

They opened the parks in the middle of Florida being a hot spot, and thus far have proven theyre responsible enough to handle the situation as safely as possible. Some adjustments have needed to be made, and some things still need to be tweaked. But from an outside perspective, it sounds like they’re doing their job very well. So, no, I dont think they care about the public perception. They need to make money.

Let me rephrase that. They care, but not to the point where they need to sit on their hands with the parks open already and lose money just because the public perception would get worse.

I think its because they dont want/need people down there right now and thats why we’re seeing nothing in terms of advertisement/deals
 
There has been an actual TV commercial here in Florida from Disney advertising the Florida resident ticket deal the last week or two. It did catch my attention tonight that it was the FL resident tickets.
I haven’t even seen that commercial yet here in Tampa. Haven’t seen a Disney commercial since before the closure and used to see one at least every other commercial break. UO has recently started commercials a few weeks ago, but they’ve greatly diminished this week. Haven’t seen one in a few days. Thinking they’re cutting back on ad costs maybe. But it’s been sad without any Disney commercials.
 
I meant ads that gear towards out of state guests. We keep hearing that they’re not happy with the demand, but they’re not doing anything to entice anyone outside of Florida residents or APs in driving distance. If they wanted more out of state guests, they’d probably try and make a push through advertisements and commercials. The NBA restart seems as good a time as any.
Yeah I was agreeing with you. I didn't even register that the commercial was for FL residents until you said you hadn't seen any commercials geared for out of state guests. That does seem peculiar if we are indeed correct that they are hurting.
 
I haven’t even seen that commercial yet here in Tampa. Haven’t seen a Disney commercial since before the closure and used to see one at least every other commercial break. UO has recently started commercials a few weeks ago, but they’ve greatly diminished this week. Haven’t seen one in a few days. Thinking they’re cutting back on ad costs maybe. But it’s been sad without any Disney commercials.
I believe I've seen it on Bay News 9
 
Yeah I was agreeing with you. I didn't even register that the commercial was for FL residents until you said you hadn't seen any commercials geared for out of state guests. That does seem peculiar if we are indeed correct that they are hurting.

Dont get me wrong, theyre hurting. I’m sure they’d much rather have 50,000 people in MK every day than 5,000. But if they were that worried about it, they wouldnt care about the public perception if they tried to get in out of state guests. The parks are already open, they’ve been hit with the “You shouldn’t be open” brigade. What’s the worst that people would say if they saw a WDW vacation commercial right now? “You still shouldn’t be open”? “Stop advertising that you’re open”? The complaints on social media have already dialed down, just like with everything else that the internet gets worked up about.

So I dont think its a public perception thing. I think its a we’re-hurting-but-not-enough-to-beg-out-of-staters-to-come-on-vacation-during-a-spike level of hurting.

Just my opinion and how I view it
 
No TV commercials here which were very prominent earlier this year and as far back as I can remember. No AdSense ads either which were very common up until sh*t hit the fan. They’re being very careful about enticing new visitors right now, and for good reason. It’s one thing to say we’re open for business to those who know better and want to come, but quite another to lure people to a hotspot. That and their whole brand is magical once in a lifetime vacations... can’t really offer that at the moment. General public discounts may be a while off yet.
 
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Has anyone been on Smuggler's Run as a solo traveler since the reopening? I'm wondering how good (or bad, really) this ride works with just one person.

Edit: Grammar!
My husband actually rode it solo when we all went off to build droids!—- they must set things accordingly— my DH said the ride was funny tho— it did “speak” to him and said “ only one pilot...? —- my husband was surprised — it made him laugh— he had a blast!
 
Dont get me wrong, theyre hurting. I’m sure they’d much rather have 50,000 people in MK every day than 5,000. But if they were that worried about it, they wouldnt care about the public perception if they tried to get in out of state guests. The parks are already open, they’ve been hit with the “You shouldn’t be open” brigade. What’s the worst that people would say if they saw a WDW vacation commercial right now? “You still shouldn’t be open”? “Stop advertising that you’re open”? The complaints on social media have already dialed down, just like with everything else that the internet gets worked up about.

So I dont think its a public perception thing. I think its a we’re-hurting-but-not-enough-to-beg-out-of-staters-to-come-on-vacation-during-a-spike level of hurting.

Just my opinion and how I view it
It’s more like “we’re not going to waste commercial inventory we can get good money for to advertise our parks to out of state visitors who won’t Come anyway” thing
Outside of the fanatics on this board there are not a ton of people wanting to travel into a viru hot spot right now. People don’t want to fly, or go to the effort or incur the expense of traveling to WDW right now. Even if you get past all of that you have to convince people to shell out and deal with severely limited experiences. Unemployment is at unprecedented levels. People don’t even know if their kids can go back to school this fall. Under all this uncertainty most people are not looking for big expensive vacations. If you have to get away you will pile into the car and go somewhere to relax.
if you live in FLA and want to head over I guess I get it. Didn’t even mention travel quarantines. Another significant roadblock...
 
No TV commercials here which were very prominent earlier this year and as far back as I can remember. No AdSense ads either which were very common up until sh*t hit the fan. They’re being very careful about enticing new visitors right now, and for good reason. It’s one thing to say we’re open for business to those who know better and want to come, but quite another to lure people to a hotspot. That and their whole brand is magical once in a lifetime vacations .. can’t really offer that at the moment. General public discounts may be a while off yet.

No company is above selling their souls for money. If they were desperate, theyd try. They’d figure out an ad campaign to bring in guests, but not sound ignorant about what’s going on.

They’re obviously doing good enough safety wise that Disney isn’t trending on social media everyday. If it was a madhouse, Twitter would let it be known. Twitter is seemingly “over” caring about Disney being open and have turned their attention elsewhere. That’s why “public perception” is kind of fake and not as much of a big deal as some would think. If Disney could trade off 50,000 out of state guests for 2 days of “Disney shouldn’t be open” tweets from people that haven’t been to Disney since the reopen, or did their research on the safety measures and enforcement there to fully judge, I’m pretty sure Disney would take that trade off 24/7/365.

Disney cares more about 1 Carlye Wisel article, 1 Tim Tracker vlog far more than 100,000 tweets from people that call Disney World, Disneyland.

So, to me, it has to be that Disney just isn’t in a bad enough position where they’d feel the need to entice cash guests from out of state over APs/locals.
 
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