Alfred Verhoeven
Marketing the Rainbow
- Joined
- Feb 19, 2016
Gay Days Disney: from an informal friends' day out to a weekend with 150,000 participants in RED. How Disney embraced the LGBT & families.
See the case study for my PhD Research Marketing the Rainbow: http://marketingtherainbow.info/case studies/disney.html
See the case study for my PhD Research Marketing the Rainbow: http://marketingtherainbow.info/case studies/disney.html