You know I'm born to lose, and gambling's for fools,
But that's the way I like it baby
I don't want to live forever
Lemmy for the win. Nor will I concede that the song lost any of its edge when used to sell Kias in an ad featuring a CGI baby hamster. There's been worse. I mean - an Iggy Pop song about booze, drug addiction and a dead heroin dealer used to sell Carnival cruises? Or a Nathaniel Rateliff song about alcoholism and the pain of delirium tremens used to sell Lipton iced tea? Or Cold War Kids' "First" - a song about hitting rock bottom and trying to pull your life together - being used to sell Coors? Rock on. Maybe that's a SO thread - commercials using odd song choices.