I've been with DH so long, it is hard to remember. Also, we talked a lot online before we even knew what the other looked like, so looks weren't a big factor.
Anyway, I do prefer guys who aren't too muscular or too tall. I prefer dark hair and lighter eyes (not surfer dude). DH fits that.
Personality wise, I used to say I would be really into a liberal, hippie, vegetarian, join the Peace Corps kind of guy. I was going to go to Berkeley for college.
DH is almost opposite of that. He is more conservative, hunter (not really into it, but he does do it sometimes), ...then he went into military and law enforcement. (I respect him for being military and law enforcement, but a man in uniform isn't my "type." ) I've actually become much more like my DH.
We both share religious beliefs, love of reading/literature, strong idea of loyalty, rule followers, introverts, highly value honesty, etc. We were never party people. Neither of us has ever done illegal drugs...we didn't drink alcohol at all until college and still drink pretty infrequently. We both aren't big into sports. I've never been to a major sporting event...DH has only been to a handful. (Although DH has started following football and MMA some)